Introducing Halo:
Reveal What Drives Your Amazon Sales

Be The First To Get Access to Halo 

Halo solves the #1 measurement challenge for brands: revealing how DTC ads fuel Amazon sales.

How can Halo benefit marketers?

😇 Measure the Halo Effect of DTC Ads on Amazon Sales: Prove how channels like Meta, TikTok, and Google campaigns drive your Amazon sales. Turn guesswork into confidence with clear, measurable insights.

⚖️ Compare Amazon Ads with DTC Ads, Apples-to-Apples: Understand your Amazon Ads ROI, compare it with DTC campaigns apples-to-apples, and confidently allocate budgets with a clear view of your full-funnel performance.

🔍 Uncover Unified ROAS: Understand your unified ROAS and avoid cross-channel cannibalization. Halo helps you justify investment in upper-funnel campaigns to improve overall efficiency on Amazon and beyond.

Solving the Amazon Puzzle for Necessaire

  • Amazon is a key sales channel for Nécessaire, driving more sales than their DTC website.
  • They knew TikTok and Meta drove Amazon conversions but lacked data to prove it.

Eager to find a solution to this blind spot, Nécessaire partnered with Fospha

With Halo, Nécessaire could finally see the impact of Paid Social across DTC website and Amazon sales.

Halo revealed that TikTok’s true ROAS was twice as high as its ROAS when only DTC revenue is considered.